Fun With Eye Makeup - 1966

 Did you notice Megan's eye makeup during the party scene on Mad Men last week?  This look was very high fashion at the time and she wore it with confidence.  You know every woman in the room was jealous.  Why not try this look yourself?  Here are more examples for your inspiration, all from 1966.

Marisa Berenson

Marisa Berenson

Barbra Streisand

Come on, you can do it!

How to Get the Look: 1950 Eye Makeup

One eye is made up to show what a difference eye cosmetics can make.

At the Paris couture shows for Spring 1950, models wore exaggerated eye makeup, even with daytime clothes.  Cosmetics manufacturers were quick to offer products for this previously untouched area of the average female face. Short hair had already hit the streets in the U.S. and women adopted the doe-eyed look as a seductive balance to their boyish haircuts.  In the photo above, the model is wearing eye makeup on one eye to show the difference cosmetics can make.

Here, from 1950, a step-by-step tutorial on how to get the doe-eyed look:

1.  Apply shadow on the lids from the center of the eye out concentrating color towards the temple.  A lighter shade of shadow can be blended up to the brow.
2.  Dark eye pencil is used to line the upper lid from the inside corner.  Fan the pencil out and up at the outer corner to look like an extension of the lashes.

3.  Use a dark brown (preferred over black) pencil to draw a narrow line under the lower lashes from inner corner out to meet the liner on top.
4.   Darken and shape the eyebrow with pencil.  Add mascara to balance the entire look.

The finished look topped off with a beauty mark for added allure.

Here's an eye makeup tutorial from 1960, also from Paris.

DIY - 1960 Makeup Looks from Paris

Today, a look at new makeup styles being worn by the young jazz club set in 1960 Paris. Like it? Included are instructions so you can do it yourself. Enjoy!

Claude Agathe wears the new "Swan Eye" look

How Claude gets the look:
1. Eye drops whiten the whites of the eyes for bold contrast.
2. Eye shadow in white near the lashes and silver grey above that.
3. Thick triangular shaped eye liner angles up toward the brow.
4. Bold brow makeup is winged up at the center of the eye and then disappears.
5. False lashes extend across the entire lid and are thick and curled.
6. Pale lipstick is grounded with a dark penciled line on the bottom lip only.

Audrey Sedor wears the new "Owl Eye" look

How Audrey gets the look:
1. Pale foundation lightens the entire eye area.
2. False lashes are cut shorter, curled, then glued closer to the inner eye corner to open the center of the eye.
3. Green eye shadow rounds up a the center of the eye.
4. Thick black eyeliner is applied on the upper lid and thin black eyeliner below the lashes on the lower lid.
5. White eyeliner is applied to the bottom inner eyelid.
6. Brows are penciled in strongly.
7. Pale lipstick is used so the eyes are the focus.

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